Opinions
How Quividi’s Content Intelligence Helps Brands Cut Through the Noise And Drives Attention
Consumers living in a city see up to 5,000 ads every single day. For a brand, cutting through the clutter is a growing challenge.
How Quividi’s Content Intelligence Optimizes Communication Strategies in Digital-Out-of-Home & Digital Signage
Quividi’s Audience & Campaign intelligence platform brings a layer of contextualization that optimizes brands’ communication strategy. It turns DOOH and Digital Signage into powerful media that boost audience engagement, traffic and sales.
DOOH, Where Are You? – Quividi’s Take On Cannes Lions, Creativity and Context Hacking
Quividi attended to Cannes Lions and demonstrate all the creative capabilities of our platforms
How OOH infrastructure is morphing to trigger more attention
The OOH infrastructure has been profoundly changing over the past few years. It has become obviously more digital (DOOH).
Adform ’s View on Programmatic DOOH
At Dmexco, Quividi asked Billy Jenkins, Product Solutions Manager at Adform, his view on Programmatic DOOH
How DOOH will leverage the attention economy
Who captures the value in DOOH?- those who can capture and measure attention, designing and triggering engaging experiences.
AUA: CPM in Disguise
The AUA (Average Unit of Audience) remains the most comprehensive attempt to put forth a “new” currency for DOOH screens.
