Quividi BLOG

The Backpackster and Quividi Bring Verified Attention to Mobile DOOH at the World Cup
Wearable digital media units deployed around SoFi Stadium in Los Angeles measured not just impressions, but how many people actually looked and for how long.

Quividi marks 20 years of audience measurement for In-Store Retail Media and DOOH, and publishes a book on the lessons of two decades
Two decades after it set out to measure real-world audiences with privacy-first technology, Quividi looks back on how physical media is still going from estimates to verified measurement, and shares the story in a new book.

The High Street Media Company and Quividi partner to bring DOOH audience intelligence to the UK’s independent high street
Quividi’s audience intelligence platform enables impression measurement and audience insights across High Street Media’s network of shop-window digital screens in independent UK retail locations, extending measurable inventory across direct and programmatic DOOH channels.

Quividi Welcomes Johannes Müller as EMEA Commercial Director
Johannes will lead Quividi’s commercial development across the EMEA region, with responsibility for new business acquisition, strategic partnership development, and the continued expansion of Quividi’s client base among retailers, in-store retail media owners, and digital out-of-home operators.

Quividi Names Ivan del Muro as Global Director of Customer Success
Ivan will oversee Customer Success at the Group level, with a mandate to ensure that Quividi’s clients derive maximum value from the company’s audience measurement platform.

Quividi Appoints Mitch Wade as Chief Revenue Officer
Appointment reflects Quividi’s accelerating commercial momentum, driven by strong demand for in-store retail media audience measurement.

EyeCatch Media Transforms Independent C-Stores into Measurable Retail Media with Quividi’s Audience Insights
. Quividi’s AI-powered platform now equips and measures all 54 Eyecatch Media locations across Miami-Dade and Broward counties, delivering verified impressions and audience insights for both endemic and non-endemic advertisers.

DoohClick Partners with Quividi to Deliver High-Trust Audience Measurement for DOOH and Retail Media
The partnership brings Quividi’s granular, first-party audience insights directly into DoohClick, empowering media owners to plan, optimize, and verify campaigns with confidence.

Quividi Introduces Navigator Dashboards for Advanced Audience Insights
Quividi’s Navigator dashboards go beyond descriptive analytics to deliver diagnostic and predictive insights.

Gomme Media Partners with Quividi and Glass-Media to Deliver Impactful Data-Driven In-Store Marketing Solutions for the Liquor Industry
By teaming up with Quividi, Gomme taps into AI-powered audience measurement, capturing real-time data on customer engagement with both content and advertising.

Quividi Releases Whitepaper on Driving In-Store Retail Media Success Through Advanced First-Party Audience Insights
Quividi helps Retail Media owners to developing a robust first-party audience data advantage, essential for driving incremental revenue and delivering engagin marketing experiences to all stakeholders—brands, retailers, and shoppers alike.

Global First: Canada’s COMMB is the first OOH JIC to Integrate Quividi’s Audience Data Into Its Standards
COMMB has expanded its standards by integrating Quividi’s AI-based audience measurement technology into its new Mall Measurement Methodology. Now accredited with over 750 screens across 96 shopping destinations through Cineplex Media’s network, Quividi provides precise footfall detection and impression counting, delivering reliable and transparent audience data while maintaining strict privacy standards. This marks a significant advancement in digital out-of-home (DOOH) measurement for COMMB.